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GMA-7 Still Claims Leadership in AGB Mega Manila TV Ratings

The kapuso network won't concede the AGB Mega Manila TV Ratings leadership...claims the National Capital Region is still their turf.

Here is the kapuso network’s press release regarding the tv ratings report of AGB Nielsen Philippines for the month of February 2010:

GMA 7 continues to lead in Mega Manila TV ratings all weekdays of February, based on figures from AGB Nielsen Philippines.

In February, GMA posted an average weekday audience share of 39.1 percent, up by 1.4 percent points versus ABS-CBN’s 37.7. Partial data (available until March 14; with March 7 to 14 based on overnight ratings) showed GMA ahead overall with an average audience share of 36.2 percent, up by 0.4 percentage point against ABS’ 35.8.

The continued success of GMA in viewer-rich Mega Manila is attributed to the steady performance of its primetime programs in TV ratings. Based on AGB Nielsen’s 2010 TV household population projections, Mega Manila TV households now comprise 55 percent of the National Urban Philippines TV population and are generated from a bigger panel of 800 TV households.

Viewers can expect an even better line-up of GMA shows on primetime and other day parts in the coming months, as the Kapuso station is set to launch new, exciting and high quality programs within the quarter.

Including specials, GMA programs figured strongly in the overall Top 30 list for the period March 1 to 14, with 14 shows making it in the said roster.

Manny Pacquiao’s latest fight against Joshua Clottey topped all programs, while the network’s two primetime fantasy series, Panday Kids and The Last Prince, led by Aljur Abrenica and Kris Bernal, were also in the Top 5.

GMA’s banner newscast 24 Oras got the highest rank among all news programs as it landed sixth on the list of Top 30 overall programs. 24 Oras had an average rating of 27.4 points, ahead of rival TV Patrol World’s 25 points.

New primetime series Diva, which has been receiving positive comments from viewers and print media, also landed a spot in the Top 10 list.

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