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TV5 Lauded for Youthful Papal Visit Coverage

At the height of the entire nation’s positivity and utmost spiritual experience during the historic visit of Pope Francis, viewers, netizens and common folk alike were also expressive of their delight and gratitude towards TV5...

Pope Francis

…taking notice of the Kapatid Network’s uniquely youthful, comprehensive and exclusive 360-degree coverage that allowed even more Filipinos from all walks of life and from all parts of the world to take part in the Papal visit.

To officially kick off its multi-platform Papal visit coverage, TV5 first launched the highly successful #DearPopeFrancis online campaign last December 2014, which quickly gained ground among netizens because of the hashtag’s uniquely personal and meaningful tone that only further ignited the entire nation’s excitement and anticipation in welcoming the Holy Pope. Personal greetings and messages, prayer offerings, intentions and petitions mentioning the hashtag #DearPopeFrancis kept pouring in most especially on Twitter where not only did #DearPopeFrancis trend worldwide but also garnered an unprecedented 3 billion impressions to date – officially marking TV5’s #DearPopeFrancis as the most mentioned Papal visit-dedicated hashtag in the country.

Furthermore, with the undeniably overwhelming response of millions of Filipinos throughout Pope Francis’ stay in the country, TV5 was able to rally even more Filipinos to celebrate not only this historic occasion, but the People’s Pope himself, by spearheading the introduction of the timely hashtag #WeLovePopeFrancis. With this, TV5 was able to prove once more why the Philippines is indeed the ‘social media capital of the world’, as in just a span of two days, the Kapatid Network’s #WeLovePopeFrancis hashtag topped the worldwide trends on Twitter, and accumulated a remarkable 2 billion impressions.

Aside from these, TV5’s Papal visit campaign also turned heads, literally, with its wide-reaching and groundbreaking live television coverage airing on several Smart LED billboards in high-traffic areas in Metro Manila, as well as in Cebu and Davao. With TV5’s close partnership with the country’s leading wireless service provider, Smart Communications, Inc. (Smart), as well as Cignal, the Philippines’ premier DTH satellite provider, this game-changing and never-before-seen offering ultimately underscored the entire MVP Group of Companies’ commitment in ensuring that more Filipinos could be part of this rare experience.

TV5’s television coverage and reportorial style of the Papal visit likewise stood out amongst viewers following News5’s overall celebratory and festive vibe that perfectly embodied the emotions of each and every Filipino. Viewers positively responded as well to the in-depth reporting of News5’s most credible and seasoned anchors that complemented the uniquely youthful approach brought to the table by the Network’s commendable young reporters. Most notable of them was Papal correspondent and News5’s very own Carla Lim, who made headlines not just because she was the youngest journalist on board the Papal plane, but more so for her straight-to-the-point question for Pope Francis that earned her the acknowledgement as a “brave” journalist from the Pope himself.

More so, News5 was able to give viewers a unique spin on the Papal visit through the eyes of the Network’s special field anchors – composed of some of the most widely-followed personalities in the industry. Dubbed as the ‘Popeparazzis’, News5 anchor Lourd de Veyra teamed up anew with Ramon Bautista, Jun Sabayton and RA Rivera,
delivering various news-worthy reports from a fresh perspective, which no other news outlet covered.

In addition, more than just delivering relevant Papal visit-related news, News5 also reaffirmed its “Higit sa Balita, Aksyon” branding during this momentous event, where the Network’s highly acclaimed Emergency Response Unit, Rescue5, took action and brought immediate relief and assistance to those in need among the huge crowd in the Papal motorcade and other activities. Rescue5 attended to several individuals who fainted, assisted an elderly woman who suffered a seizure, and likewise helped a few young children who got separated from their family to search for their loved ones.

TV5 was also widely acknowledged for its exclusive and real-time coverage across several multimedia platforms, be it on-air, online or on-ground. These included blow-by-blow updates and engaging content on social media, which was also supplemented on-air through News5’s Social Media Command Center; free livestreaming features on TV5’s Papal visit-dedicated website, www.DearPopeFrancis.ph; the innovative geo-mapping feature on TV5’s online news portal, InterAksyon.com, which allowed the public to track Pope Francis’ whereabouts and itinerary in the country; live simulcast on Radyo5 92.3 News FM, whose unique presence in the FM band allowed cellphone users and the mobile market to be easily updated; and finally, the free public viewing of TV5’s live television coverage in the Smart-Araneta Coliseum all throughout the actual Papal visit.

2 Comments on TV5 Lauded for Youthful Papal Visit Coverage

  1. GMA7= Ang tv station na sinumpa ng Langit.

  2. gma-1 tv5-2 ebak-3 hahahaha…. kawawang ebak naungusan na ng tv5

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