The highlight of the new ZenFone Max (ZC550KL) is its incredibly-long-lasting, high-capacity 5000mAh lithium-polymer battery that gives users an unprecedented amount of mobile freedom. With capabilities of staying longer than most smartphones, the ZenFone Max has a standby mode of 38 days, or 37.5 hours of 3G talk time, or 32.5 hours of Wi-Fi Browsing, or 22.6 hours of video playback.

ZenFone Max has a bright and clear 5.5-inch HD IPS display with wide viewing angles, protected by the latest Corning® Gorilla® Glass 4 for unrivalled scratch-resistance, strength and everyday durability. On top of this, its back cover stands out with its leather finish texture for maximum grip. At the heart of ZenFone Max is a powerful yet power-efficient 64-bit Qualcomm Snapdragon 410 processor with up to 2GB of RAM. ZenFone Max also features 13MP Rear /5MP Front PixelMaster cameras with a wide f/2.0 aperture. The rear camera also boasts laser auto-focus for sharp, near-instant shots with 0.03 focusing speed and dual LED tone flash for natural photos under the dark.

ZenFone Max also functions as a powerbank through its USB OTG capabilities to charge other phones and micro usb devices– a very useful feature when outside and no power outlets are available.
The ZenFone Max (ZC550KL) is now available in all authorized re-sellers nationwide for Php 8,495.00. You can also check out ZenFone Zoom (ZX551ML), ASUS World’s thinnest 3X optical zoom smartphone for PHP 26,995.00.

For more details about the ASUS ZenFone Max, like their Facebook page at www.facebook.com/asusph. Please contact your local ASUS representative for further information.

[ASUS Press Release]