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BTS’ Jimin Tops Brand Reputation Rankings For Individual Boy Group Members

BTS’ Jimin starts the year at no. 1 of the Brand Reputation Rankings for individual boy group members for the month of January as revealed by the Korean Business Research Institute.

The rankings were based on the analysis of the consumer participation, media coverage, communication, and community awareness indexes of 476 boy group members in South Korea, using data collected from December 11, 2018 to January 12, 2019.

The flower boy of BTS scored a total brand reputation index of 27,272,444 for the said period with 92.68 percent positive reactions from random respondents. Jimin’s keyword analysis during the pre-launch of his self-composed song “Promise” included the words “cool,” “kind,” “thankful.”

It’s interesting to note that All members of BTS and Wanna One made it to the Top 30. Only 5 members of EXO, 1 member of Super Junior, 1 member of ASTRO, 1 member of BIGBANG and zero member of GOT7, SHINee and Seventeen made it to the short list.

Here are the Top 30 in order of rank:

1. Jimin of BTS
2. V of BTS
3. Kang Daniel of Wanna One
4. Jungkook of BTS
5. Jin of BTS
6. Kim Jae Hwan of Wanna One
7. Cha Eun Woo of ASTRO
8. RM of BTS
9. Seungri of BIGBANG
10. Ji Hoon of Wanna One
11. J-Hope of BTS
12. Hwang Min Hyun of Wanna One
13. Ha Sung Woon of Wanna One
14. Suga of BTS
15. Lee Dae Hwi of Wanna One
16. Chanyeol of EXO
17. Kai of EXO
18. Ong Seong Woo of Wanna One
19. Song Mino of WINNER
20. Yoon Ji Sung of Wanna One
21. Lai Guan Lin of Wanna One
22. Bae Jin Young of Wanna One
23. Park Woo Jin of Wanna One
24. Kang Seung Yoon of WINNER
25. Do Kyung-Soo of EXO
26. Baekhyun of EXO
27. Leesang of IMFACT
28. Jinyoung of B1A4
29. Leeteuk of Super Junior
30. Xiumin of EXO

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